Microsoft Land

Edelman (www.edelman.com) the world’s leading PR company has launched two simple but powerful Measurement tools for Tweeters and Bloggers on 14th of July.

http://blogs.forbes.com/ciocentral/2011/07/14/product-review-the-new-tweetlevel-and-blog-level-critical-tools-to-rate-twitter-influence/

http://www.edelmandigital.com/2011/07/14/tweetlevel-and-bloglevel-a-gps-for-navigating-influence/

Proud to be part of the team and working with Jonny Bentwood (@jonnybentwood) as I have learned how critical it is to measure the social media and how big the target audience group is. Technically it was very helpful especially the integration with various Social Media metric API’s / Analysis on them which helped me in gaining a decent idea on how to use them in the best way to produce metrics.

Two good things that i like about the tools are, they are simple to use / very user friendly in the way it captures and presents the information for a blog / tweet. I have looked at various similar tools like Klout / Twitalyzer but I think these tools are straight to the point in the way they present the information about a Blog / Twitter account and are primarily targeted to calculate the Influence of a Blog / Tweeter.

Try out the tools at
http://www.tweetlevel.com
 &
http://www.bloglevel.com

Last but not the least, I like the badge, Can’t wait to have it into my Blog. Just waiting for the right score.